Huron's two founders are pictured standing side by side.

Two Matts, one vision.

Matt M. (left) spent decades dealing with skin issues from acne, to blemishes and redness. The only products that seemed to work were wildly expensive.

Matt T. (right) spent decades building products for some of the best largest and most premium brands in the world (e.g. Tom Ford, Lab Series, etc.).

We teamed up to create a world-class offering of men's products leveraging the experience and personal lessons we've learned along the way.

We're excited that you're here and hope that you'll join along for the ride.

We’ve taken our passion and developed A+ personal care products for guys everywhere.


  • Better for you.

    We choose the best possible ingredients. Our products are 100% vegan, never tested on animals, and free-of parabens, sulfates, silicon, phthalates, and aluminum.

  • Accessible price.

    We’ve eliminated everything you don’t need and left in only the high-performing essentials. You'll look great and feel even better without ever breaking the bank.

A tube of face lotion sits on a wooden stump outdoors.

Ingredients with integrity.

We only use the best, most effective ingredients. Our products are 100% vegan, certified cruelty-free, and free of parabens, sulfates, phthalates, silicones, and aluminum.

Deodorant tubes lie in recycled shredded paper in a cardboard shipping box.

Our environmental commitment.

Our packaging materials are 100% recyclable, and our products are made right here in the USA, eliminating unnecessary transport emissions.